Hi - I’m Jess!

I am a detail-oriented graphic designer experienced in apparel, accessories, and merch product design, high-volume production design, as well as digital and print marketing design.

Companies I’ve worked for include Vineyard Vines, New Era Cap, University at Buffalo, and Univera Healthcare. Through these positions I’ve had the opportunity to work with a number of other companies and licenses including Fanatics, Lids, Disney, Marvel, Royal Caribbean, MLB, NBA, NFL and many more.

My work has spanned across a variety of materials such as t-shirts, hoodies, hats, totes, ties, belts, keychains, pins, packaging, social media posts, email campaigns, posters, logos, and everything in between - as well as creating thousands of production files to bring designs to life on real products.

I love fashion, gaming, painting, and anything crafty and would love to bring my creative vision to your company. Please enjoy my portfolio! ☻

Skills

• Adobe Illustrator
• Adobe Photoshop
• Adobe InDesign
• Canva
• Procreate
• Centric Software
• Product Management
• Microsoft Office
• Google Office
• Tech Packs
• Production Design
• Merch Design
• Logo Design
• Pantone Colors
• Typography
• Illustration

Education

University at Buffalo
BA in Graphic Design
Art History Minor
3.96 GPA

Work History

Apparel Graphics Designer

Vineyard Vines

April 2023 - May 2024

I held a contract position on the Personalization team within the Graphics department at Vineyard Vines in which I created a variety of apparel and accessories designs. Some key aspects of the work involved:

  • Creation of original designs varying from preppy sportswear for colleges to coastal-inspired resort wear for Royal Caribbean, Disney Resorts, and countless country and yacht clubs.

  • Digital illustration work as well as vectorizing provided artwork as needed.

  • Preparation of digital files and tech packs for production.

  • Management of products through a Product Management Lifecycle system, Centric Software.

  • Tracking product development through all stages in Google Sheets.

  • Knowledge in a variety of design techniques including silk patterns, embroidery, and screen printing.

  • Experience designing for a variety of apparel and accessory product applications including ties, belts, hats, totes, t-shirts, sweatshirts, etc.

  • Inter-department coordination between Design, Merch, and Sales Reps in order to effectively achieve customer’s design requests.

  • Incorporating client’s brand identity as well as Vineyard Vine’s aesthetic into designs

Design Assistant / Operations Coordinator

New Era Cap

June 2017 - August 2021

My role with New Era Cap Co. involved assisting the design team as well as the operations team - sometimes working on more creative projects while other times focusing on production work. The variety of tasks in these positions included:

  • Designing innovative headwear, accessories and apparel for numerous licenses such as MLB, MiLB, NBA, NFL, NHL, NCAA, WWE, Disney, Marvel, and countless others.

  • Working with Lids and Fanatics designing exclusive product lines.

  • Digital illustration work for pins, apparel, and headwear graphics.

  • Building prototype tech packs for sampling as well as full tech packs for production, often producing and managing thousands of files each season.

  • Revising tech packs according to the needs of overseas factories.

  • Producing cohesive sell sheets for seasonal product lines.

  • Creating and managing product Bills of Materials through a Product Lifecycle Management system, Centric Software.

  • Participating in custom design sessions with athletes.

  • Updating fabric libraries.

  • Color matching logos from pantone to madeira threads for production.

  • Designing tech pack templates to be used in conjunction with Centric and teaching template usage to the rest of the design team.

Graphic Designer

University at Buffalo

June 2016 - May 2017

At UB I worked as a Graphic Designer for both the Office of Special Events and Wellness Education Services. These roles involved creating a variety of marketing and advertising materials for digital and print formats. My work included:

  • Designing a variety of digital assets for many events on campus in the form of Snapchat filters, email marketing campaigns, e-newsletters, and social media ads.

  • Creating physical marketing materials such as posters, banners, flyers, and info sheets.

  • Developing merch such as socks, t-shirts, coasters, koozies, tote bags and other items used to promote certain campaigns or events.

  • Adhering to the University’s newly updated brand guidelines in all new designs and updating materials to be in line with the new standards.